Adidas treats esports deals like media partnerships, not sponsorship deals
The Olympics' new marketing strategy: Going 'direct-to-people'
Team USA to wear Adidas at 2020 Olympics in Tokyo
List of Brands Sponsoring The Tokyo 2020 Olympics
Which Brand is Going for Gold?
A Guide to All the Fashion Brands You'll See at the Tokyo Olympics - Fashionista
India board says kit sponsorship deal with Adidas runs until 2028 | Reuters
Apparel and watch brands sponsoring Olympic Games walk a tightrope on the tone and messaging of their campaigns | South China Morning Post
adidas - adidas presents growth strategy 'Own the Game' until 2025
adidas Launch The 'Captain Tsubasa' 2020 Olympic Ball - SoccerBible
The Nike Adidas Puma Olympic Battle Will Have to Wait | Barron's
British Olympic Association announce extension of partnership with Adidas until 2024
Tsubasa Replaced: Adidas Conext 21 Tokyo 2020 Olympics Ball Released - Footy Headlines
Crowdless Olympics: Pizza Hut and apparel sponsors strike gold - Nikkei Asia
How To Get A Adidas Sponsorship? Livesportsreviews
Tokyo 2020 Olympic Games Over: Swimming Australia Shuts High Performance Programs - Swimming World News
Apparel and watch brands sponsoring Olympic Games walk a tightrope on the tone and messaging of their campaigns | South China Morning Post
Tsubasa Replaced: Adidas Conext 21 Tokyo 2020 Olympics Ball Released - Footy Headlines
adidas Unveils Team GB Football Kit Ahead Of Tokyo 2020 - SoccerBible
Adidas Renews British Olympic Association Sponsorship - Infobae
Toyota Pulls Tokyo Olympics TV Ads Amid Games Controversy – NBC 6 South Florida
Tokyo 2020: A Full Analysis Of Sponsorship Impact Across Social Media - iSportConnect
Boxing
Adidas Captain Tsubasa 2020 Tokyo Olympics Ball Revealed - Footy Headlines
Integral Secures Olympic Games Tokyo 2020 Exclusive Free to Air Media Rights Package from Infront
